Jumat, 16 April 2010
MARKETING
Marketing or Marketing is a mixture of interrelated activities to determine customer needs and develop the promotion, distribution, service and prices to consumers' needs can be met with either at the level of a certain marketing advantage with consumers no longer need to independently own personal needs by conducting exchanges between consumers and marketing agents so that consumers will have plenty of time to activities that are controlled or preferred. Marketing can also be referred to as the process of satisfying human needs and desires. So, all activities related to the satisfaction of human needs and desires are part of the marketing concept. Marketing starts with human needs and then grow into human desire. For example, a human being needs water to meet the needs of her thirst. If there is a thirst for a glass of water needed will be met. But man does not just want to meet her needs but also wants to fulfill her desire is for example a glass of clean water and portable Aqua brand. So these people chose Aqua bottle in accordance with their needs in accordance with the thirst and desire are also easy to carry. Process in fulfilling the needs and desires of the human being is the concept of marketing. Starting from the fulfillment of the product (product), price (price), transportation (place), and promoting goods (promotion). Someone who works in marketing called marketers. These marketers need to have knowledge in marketing concepts and principles so that marketing activities can be tailored to the needs and desires of humans, especially consumers who dituju.Jadi, marketing is the process of art that try to make people happy (customer satisfaction). ). So the main objective is not the sale itself (sales oriented) but rather the fulfillment of the most fundamental human NEEDS. With this understanding, people are apathetic and cynical with Marketing will understand that marketing is very noble goal. But why in Indonesia, marketing is considered low? not because of some other unscrupulous behavior that does not understand the importance of marketing itself. So, if we are husband and then our job as marketers is to satisfy the wife, if we as employees who are assigned to satisfy the boss and co-workers who really beautiful ... Marketing ... if everyone in the world trying to satisfy someone else instead? ... Instead of just trying SATISFACTORY PERSONAL PASSION ...
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